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Ba Ta-mi is the head of strategic development at the largest search engine in South Korea. She advocates for freedom of speech and works to prevent any manipulation of search results in order to minimize its impact on public opinion. However, a scandal during the presidential campaign leads to a court case and Ta-mi's subsequent dismissal. In retaliation, Ta-mi, who had opposed the manipulation of search results, joins a competitor and uses her expertise to transform the company into a market leader within six months.